Facebook is eating the market alive

Written by . Posted on August 10, 2011. Filed under Social Media, Uncategorised. Tagged , . 1 Comment.
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The Facebook juggernaut is showing no sign of slowing down its attack on rivals in the social space. In  what has been an uncomfortable week for RIM in the wake of the English riots, Facebook have multiplied … Read More →

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Educating people to spot the early signs of cancer

Written by . Posted on July 28, 2011. Filed under Mobile. Tagged , , , , , , , , , , . No comments.
Signs and Symptoms - Cancer Research UK

Cancer Research UK approached MediaCom Create to help educate people on how to spot the early signs and symptoms of cancer.  If detected early, it’s more likely that treatment is a success which potentially could … Read More →

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Lloyds TSB race to the lead with 17.5% consumer recognition.

Written by . Posted on July 26, 2011. Filed under Sponsorship. Tagged , , . No comments.

Lloyds TSB have spent £80 million on their 2012 Olympic sponsorship and in a survey by Brand Republic ,where the public was asked which sponsors they most associate with the Olympics, they have received 17.5% … Read More →

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Webcast with Facebook’s VP of global marketing solutions

Written by . Posted on July 12, 2011. Filed under Social Media. Tagged , . No comments.

Carolyn Everson, the VP of global marketing solutions at Facebook, spoke at Cannes a couple of weeks back.   Judging by the coverage of her session it was  well received both for her passion but also … Read More →

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New guidance for celeb tweeters on its way

Written by . Posted on July 12, 2011. Filed under Social Media. Tagged , , , . 1 Comment.
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As noted previously on this blog, including here, celebrities are a big part of what makes Twitter great and they can teach brands valuable lessons. So it’s with great interest that I read ISBA is preparing … Read More →

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Lessons for brands sucked into the News of the World Twitter boycott

Written by . Posted on July 8, 2011. Filed under Social Media. Tagged , . 1 Comment.
TwitterNoW

Below is a guest post from Nic Hodges. Nic is head of innovation & technology at MediaCom Australia. He is currently visting us in the London office for couple of days. What a day to … Read More →

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Facebook and Google Faceoff

Written by . Posted on July 7, 2011. Filed under Social Media. Tagged , , . No comments.
Where we're going, we don't need roads

The future, it seems, is video chat. It feels more like going Back to the Future though as we’ve been here before.  Remember when 3 first launched with video calling on their first NEC handsets … Read More →

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Marlboro renewal of F1 deal sparks controversy.

Written by . Posted on July 5, 2011. Filed under Sponsorship, Uncategorised. Tagged , , . 2 Comments.
ferrari_formula_1

Keeping up with my F1 themed blog posts, today’s news is that Scuderia Ferrari Marlboro has extended its collaboration agreement with Philip Morris International to the end of 2015 in a deal estimated to be … Read More →

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New Facebook news feed feature

Written by . Posted on July 5, 2011. Filed under Social Media. Tagged , , , . 29 Comments.
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I noticed a new feature on my Facebook yesterday morning, and from a quick poll of 3 people I know, not everybody has yet. The new feature is a “mini” news feed that sits on … Read More →

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Story of the week: Google done good

Written by . Posted on July 1, 2011. Filed under SEO, Social Media. Tagged , . 2 Comments.
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It’s been a massive week in social media and search as the Google beast woke up and flexed its muscles. Hot on the heels of the roll out of their +1 functionality (see Omar’s post … Read More →

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