Today we have a guest post from Nic Hodges. Nic is Head of Innovation & Technology at MediaCom Australia. Fairfax, the publisher he writes about below, is one of the two big press publishers in Australia (the other being News Ltd), but the take-outs are … Read More →
Reading on TechCrunch earlier I came across a story about a new toy called Sphero. They’ve just secured themselves $5m of investment so I’m sure they all have big smiles right now. Check out the video and see if you think it’s worth it. … Read More →
Yesterday afternoon I stumbled upon the below presentation from PSFK all about nifty uses of QR (quick response) codes, and what tagging might offer in the future. It gives a nice introduction and also some great examples of current and potential uses. QR codes have … Read More →
After reading everything in the tech and social news recently about Google Offers vs Groupon I stumbled across an article that neatly sums up my opinion. I won’t go into detail as you can read it here, but the basic idea is that consumers don’t … Read More →
As most of our New Years resolutions begin to feel like they’re fading Nike have produced a new way to keep them alive this year with the release of new apps for the iPhone. The first one; the GPS & running application plans a route … Read More →
Give or take 5% (mainly take), 100% of blogs are about stuff that has already happened. Probably. Want to know about the iPhone 4? Millions of blogs will tell you. But want to know about the iPhone 10? What do you do? There’s only one … Read More →
While reading through the JWT 100 Things to watch in 2011 (very interesting read), I noticed something that I hadn’t been aware of before called Captcha advertising. This is how it works – Similar to a traditional Captcha, when you register for a service that … Read More →
When Amazon invented the Kindle, it was to solve a problem: they wanted to launch the e-book, however portable devices of a high enough quality at a reasonable enough price were not readily available to consumers (back in 2007). This meant they had to create … Read More →
Like many in the Media, MBA have been watching the nascent augmented reality industry begin to find it’s feet over the last couple of years, without ever really seeing the killer application that’s going to tip it from novelty into something that really adds value … Read More →
Massive news in the mobile space – Google acquires Motorola’s handset business for $12.5 billion
Clearly this is massive news, Google are apparently moving into the hardware market, having had huge success with their Android software. So why Motorola and not HTC or Samsung? It comes down to patents, Google Android has been under a lot of pressure recently due … Read More →