IKEA launch new SEO kitchen site

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Today sees the launch of an exciting new website whose concept, design, build and implementation has been driven from MBA.

The Kitchen has been built around SEO best practice to increase eVisibility of IKEA Kitchens. Content is focused around the most important aspects of kitchen planning, purchasing and living to produce an engaging and thoroughly useful experience.

Proving that SEO need not necessitate a plain, simple design, MediaCom CREATE have developed a visually stunning site built around style and functionality.

To support the launch, IKEA kick off a TV campaign on C4 tonight at 20.10. Dubbed the Kitchen Squad, a team of experts transform tired, out-dated kitchens on unsuspecting members of the public. The full TV ads and lot more behind the scenes and additional footage can be found on The Kitchen once the ads break.

Check out the site on this link and if you have any questions or comments drop me an email.

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  • http://kitchenbacksplashes.blogspot.com/2010/07/kitchen-remodel-ideas.html Remodel

    Just stumbled across this. Very interesting to see what big organisation like IKEA are doing in terms of their approach to internet marketing.

  • http://www.marblepolishing.net Marble Repair

    Quite interesting!

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