Yesterdays Apple iTunes announcement

Written by George Dixon. Posted on September 2, 2010. Filed under New Tech. Tagged , , , , , , , . View Comments.
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Yesterday Apple held their annual iTunes and iPod event. While it wasn’t on a par with their recent iPad or iPhone launches – despite some neat new iPod products – there were some new developments announced which weave social networking into iTunes. These will fundamentally change the platform as much as the iPhone app stores [...]

3 Things Unique to Mobile Growth This Year

Written by George Dixon. Posted on August 31, 2010. Filed under Mobile. Tagged , , , , , , , , , . View Comments.
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Each year Mediacom produce a factbook, this is a really useful update on all media which a whole raft load of great content. This year I have produced the ‘Three things’ article below for mobile. To my mind these are the three most important things mobile has to offer us which will lead to a growth [...]

SEAT, festivals, and the human carwash

Written by Stefan Bardega. Posted on August 27, 2010. Filed under Sponsorship, Stuff We Like. Tagged , , . View Comments.
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We’re very excited this weekend to see the fruits of our work for SEAT coming to life. As part of our multi-platform music strategy for SEAT we are sponsoring  the Reading and Leeds music festivals. Part of this deal  involves our SEAT human carwash. It’s already proving fairly popular judging by the queues. If you [...]

The Changing Race of F1 Sponsorship

Written by Sophie Reeves. Posted on August 25, 2010. Filed under Sponsorship. Tagged , , , , . View Comments.
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Attention all F1 Fans, yesterday Marketing Week broke the news that the top F1 sponsors have grouped together to form an alliance named F100, aimed at maximizing on their combined annual investment of £458m. Sponsors; Shell, LG and SAP are set to be leading the agenda of the proposed 3 meetings per year that will [...]

So Long Yahoo, you will be missed!

Written by Mehmet Korukmez. Posted on August 25, 2010. Filed under SEO. Tagged , , , . View Comments.
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Yahoo just announced  the transition from Yahoo Search powered results to Bing powered organic Yahoo search results is now complete. The search ads are still from Yahoo but the free, organic results are now powered by Bing in the U.S. and Canada. Shashi Seth, Senior Vice President of Yahoo! Search Products, said ” I am [...]